DISRUPTING THE DIGITAL
ADVERTISING INDUSTRY

Liberdy leverages the advantages of blockchain
technology and GDPR regulation to empower
users to manage their data rights. By reclaiming
their data, users become equal partners in the
online advertising ecosystem for the very first time.

  •      

    Distributed Wealth

    Rewards users for the use advertisers make of the data they already share with Google and Facebook

  •      

    Reliable Data

    Provides first hand, accurate, verified and updated data to online advertisers

  •      

    Influential Service

    Disrupts the online advertising industry by making user data available to all advertisers

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GDPR

The GDPR, a new EU bill, states that the user is the owner of his or her personal information and any companies gathering user data must make a portable copy accessible, free of charge. This represents a dramatic shift towards data transparency and the empowerment of data subjects, which applies to all data collected by online companies.

  • The EU (European Union), in an attempt to limit the power of the data monopolies, has enacted a new privacy bill.

  • Starting from May 2018, companies must provide a copy of the data, free of charge, in an electronic format.

  • This change is a dramatic shift towards data transparency and the empowerment of data subjects, which applies to all data collected by online companies.

Liberdy is the perfect solution for GDPR compliance since our new economy allows us to easily gain the user’s consent for sharing their information with potential advertisers. Our goal is to be the hub for all exported GDPR data for users.

MEET LIBERDY

The purchase and exchange of data happens in the background every time we go online.
The users who drive the data get very little in return and this is where Liberdy comes in.

Liberdy’s Data Foundation is setting new regulatory standards. All the publishers and advertisers that benefit from our consent-based data economy must abide by these strict protocols that set the bar higher for user protection.

We are completely committed to the creation of a safe, fair, trusted, data ecosystem that rewards users. We have created a decentralized database, powered by the blockchain, where user data is highly encrypted, and transactions with advertisers are transparent to all users.  

Liberdy’s Data Management Platform (DMP) rewards users for the use of their data. It imports the information extracted to the Data Foundation and allows the user to determine which data they wish to share with advertisers. Meanwhile, it enables the advertiser to benefit from reliable, accurate, consent-based data.

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radio
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  • Using advanced AI data collection techniques we take all the data received from the App and store it.

  • All the data received is analyzed in order to identify target audiences. These audiences are then used by the advertisers to create data driven campaigns. Our cutting edge optimization process utilizes advanced algorithms that create lookalikes and optimize the targeted segments automatically.

  • This module manages all the interactions with the user on the app. New sources of information are offered in order to enrich the stored data relating to each user. Every user gets personalized opportunities for utilizing his/her coins.

  • This module is responsible for extracting the data on behalf of the users. An easy and intuitive onboarding process will instruct the user on the required steps to follow in order to obtain his/her rightful data from various online services.

  • This is where we monetize the data. The user can see all the personalized available opportunities for spending his or her coins.

  • The wallet records all the transactions i.e. the relevant segments bought by advertisers with pending transactions, coins value, coins redemptions etc.

Liberdy Crew

The Liberdy team is comprised of enthusiastic adtech industry veterans committed to creating a level playing field for a smarter and fairer digital advertising world.

executive

Koby Ram
CEO

Koby Ram is an experienced entrepreneur, who prior to joining Liberdy, was Founder and CEO of Vexigo, which he later sold to a NASDAQ entity. Koby has held various senior executive positions. He served as Vice President of Business Development for Civcom, which he primed for its acquisition, and he was Co-Founder and Vice President of Business Development in Anywhere Technologies Ltd. He holds a B.Sc. degree in Computer Science and Mathematics from Ben-Gurion University.

Gali Rosen
CMO

A seasoned business development & marketing professional with over 15 years experience, Gali has a proven track record in leading international companies to growth and revenues, leveraging her business and technology skills. She brings to Liberdy vast experience in strategy, marketing, and the successful positioning of online companies. Gali has managed Sales and Marketing teams in various companies and has led complex business development initiatives that includes M&A, establishing JVs and opening new markets.

Itsu Tamam
CTO

Itsu has 17 years of experience in managing software development teams in a variety of fields and markets such as biotech, security, law enforcement, and media ad-tech. For the past 7 years, he has served as the CTO of Songo Media, a global cross-platform performance advertising network, supervising all technology projects, executed by 10's of developers, in around 15 different lines of businesses. He designed and built the company's infrastructure, the core of Liberdy’s distributed high-performance ad serving, tracking, and analytics mechanism.

Koby Ram
CEO

Koby Ram is an experienced entrepreneur, who prior to joining Liberdy, was Founder and CEO of Vexigo, which he later sold to a NASDAQ entity. Koby has held various senior executive positions. He served as Vice President of Business Development for Civcom, which he primed for its acquisition, and he was Co-Founder and Vice President of Business Development in Anywhere Technologies Ltd. He holds a B.Sc. degree in Computer Science and Mathematics from Ben-Gurion University.

Gali Rosen
CMO

A seasoned business development & marketing professional with over 15 years experience, Gali has a proven track record in leading international companies to growth and revenues, leveraging her business and technology skills. She brings to Liberdy vast experience in strategy, marketing, and the successful positioning of online companies. Gali has managed Sales and Marketing teams in various companies and has led complex business development initiatives that includes M&A, establishing JVs and opening new markets.

Itsu Tamam
CTO

Itsu has 17 years of experience in managing software development teams in a variety of fields and markets such as biotech, security, law enforcement, and media ad-tech. For the past 7 years, he has served as the CTO of Songo Media, a global cross-platform performance advertising network, supervising all technology projects, executed by 10's of developers, in around 15 different lines of businesses. He designed and built the company's infrastructure, the core of Liberdy’s distributed high-performance ad serving, tracking, and analytics mechanism.

team

Ido Ottolenghi
Community Manager

Ido is a crypto enthusiast with over 5 years of experience in the ad tech industry. Prior to joining Liberdy, he served as Head of Supply at VidRide, where he managed demand and supply side teams, orchestrated programmatic media methodologies, and streamlined and optimized account management operations.

Maria Timonina
Community Manager

Maria is a digital marketer with more than 8 years experience. For the last 4 years she has worked closely with Blockchain and Cryptocurrency communities all over the globe. Before joining Liberdy Maria successfully launched the Mosgorpass application, which was featured in the AppsStore several times. It has since become one of the top twenty Navigation Apps in the Russian AppStore.

Dr Anna Becker
Chief Scientist

Dr. Becker holds a PhD in AI from the Technion, the Israel Institute of Technology and is a highly successful entrepreneur having built and sold technology companies. She was Founder and CEO of Sherpa, a boutique financial services company, delivering advanced data intelligence, technology and commercialization services. Prior to that, she served
as CEO for Vito Trading and was Founder and President of the online financial software provider Strategy Runner.

Nir Shimoni
Community Manager

Nir is a blockchain devotee with a background in advertising technology. Before coming on board as a Community Manager at Liberdy, He served as Head of Demand Operations at VidRide, where he was responsible for managing advertising efforts for demand partners, executing campaign strategies, analyzing and optimizing campaign performance. Prior to that, Nir founded and ran Zitto, a boutique social marketing company offering social network management to small businesses.

Anton Suslonov
Economist

A business economy expert, with 24-year experience in financial analysis, project investment and business development, Anton is an Austrian economics adept. He is an enthusiast of network social interactions research, cognitive science, and artificial intelligence, as well as a veteran entrepreneur and computer science professional.

Sami Awad
Community Manager

Sami Awad is a technology and digital-life aficionado with more than 5 years' experience in the marketing and advertising spheres. Before joining Liberdy, as a Community Manager, he served as an Account Manager at VidRide. Sami holds a BA in Business, Marketing and Advertising and an MA in Organizational Behavior and Development.

Tal Gokhberg
Software Developer

Tal Gokhberg is an experienced Software and Blockchain Developer, with a BA in Economics from Tel Aviv's Academic College. Prior to joining Liberdy, Tal served as a Software Developer at Songo Media where he developed reusable components and applied machine learning / deep learning techniques for challenging problems. Tal also served as a MATLAB Developer at Systematics Ltd.

Adan Kedem
Head of Community

Adan is a performance-based digital marketer and trend analyzer with over 10 years of experience in the digital space. He has specialized in blockchain community building for a range of exciting products and companies, in addition to creating solutions for their business based on cutting-edge technologies.

advisors

Snir Hassin
Chairman

An internet entrepreneur since his high school days, Snir has built adtech companies for the past 8 years under the Songo Media umbrella in the fields of mobile, video and publishing technologies. As a Songo Co-Founder and Israeli office General Manager, he has managed teams of over 100 people, leading the business to $50M+ annual revenues and substantial profitability. He also has vast experience and knowledge in Adtech, M&A and Strategy.

Iri Zohar
Advisor

A highly successful serial entrepreneur, was the founder of eXelate, a first party data management platform, that was sold to Nielsen for 200 million USD. Prior to establishing eXelate, he founded and then sold Oridian, a leading ad network, to Ybrand. A trailblazer who is always at the forefront of technological innovation, Iri is a world-renowned AdTech industry expert, and a proven authority on startup strategy, business modeling and strategy execution.

Michael Amar
Advisor

A global, serial entrepreneur, Michael has built and successfully sold companies in the web development, adtech and digital marketing sectors, in Europe and Silicon Valley. He has closed multi-million dollar deals with the likes of Google, Apple, Facebook, and dozens of Fortune 500 companies in Europe, Asia and the US. Michael is an active angel investor, mentor and advisor for dozens of companies. He is the co-organizer of CryptoMonday Paris, an exclusive network of blockchain entrepreneurs, investors and regulators. Michael is also the Co-Founder of Chain Accelerator, a Paris-based 100% Blockchain-dedicated accelerator, which offers core Blockchain services to leading startups.

Andreas Widmer
Advisor

Founder and Partner of Westhive, Coworking Ecosystem, Andreas Widmer, previously served as CEO of Y&R Switzerland. In addition to running the Swiss division of the global ad agency, he has held the position of President at IAA Swiss and hasserved on the boards of MCH Group, Walde and Partner Immobilien AG and Vintra SA.

Ram Avissar
Advisor

Ram is a Crypto-veteran involved in the space since 2013 as an angel investor and a big fan of the technology. In 2017 Ram founded BITSME, an investment banking firm specializing in Crypto based ventures and was part of the founding teams in well known projects, such as CoinDash, Matchpool, Lendoit and others, building their communities and marketing structures from scratch while guiding them through launching their own tokens. Ram is also a certified Adv, specializing in financing rounds and M&A and a CPA, formerly at EY Israel.

DIGITAL ADVERTISING MARKET

  • 3.39 BN Users
  • $209 BN Yearly spending
  • 4.3% Annual growth rate

A Growing Market Opportunity

The last 2 years have seen an incredible boom in data generation, with the creation of 90% of all available data, and this market is expected to grow 27% per year. Detailed and accurate data is the key to any successful online marketing effort.
Our consent-based Data Foundation gives advertisers access to unique and reliable data, which up to now could not be obtained outside the walled gardens of Facebook and Google.
Our solution seamlessly fits into the existing digital advertising ecosystem, addressing its needs for reliable data by ensuring transparency and accuracy.

The Liberdy Economy

LIB is the currency, which powers Liberdy's Data Foundation. Advertisers use the token to buy audiences and user profiles. Users earn money for sharing their data and can use the token to buy discounted products and online services.

  • LIB- The currency of the network. There will be a fixed (non-inflating) supply of 300m LIBs for powering the foundation.

  • Data Foundation - manages and tracks all the exchange of data

  • Users - get paid when advertisers make use of their data

  • Advertisers/publishers – Advertisers buy segmented data / publishers receive tokens for onboarding users

token sale

20% Today’s Discount

20
lib
20 Discount 1,120 LIB
5627lib contribute
  • Private
    Presale
    Ongoing
  • Public
    Presale
    Pending
  • Public
    Sale
    TBD
  • Hard Cap 7,500 ETH
  • Period April 15th – April 25th
  • Minimum subscription NON
  • Max subscription 300 ETH
  • Hard Cap 8,500 ETH
  • Period April 12th – April 20th
  • Minimum subscription NON
  • Max subscription 400 ETH
  • Hard Cap 5,500 ETH
  • Period April 18th – April 22th
  • Minimum subscription NON
  • Max subscription 500 ETH

bonus program

  • sold
    40% week 1 7-13
    January
  • sold
    35% week 2 14-21
    January
  • 30% week 3 22-29
    January
  • 20% Day 1 30
    January
  • 15% Day 2 31
    January
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In The Media

Liberdy Announces New GDPR Consent Widget for Publishers

Liberdy riqueza compartilhada dados confiaveis

Liberdy Platform - Fair Solution to Data Ownership

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Reclaim your Data

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